CCTV SURF SHOP Address 381 N 9th Ave, Pensacola, FL Phone (850) 433-2929 After carefully selecting the location, define the range of products you are going to sell. Surf wear will probably save your business. The biggest profit share of the surf industry comes from shirts, board shorts, shoes, swimsuits, pants and jackets. New wetsuits and surfboards are critical to attract costumers but margins are smaller and the number of units sold is also much smaller. Surfers tend to buy more from online surf shops. It's easy, secure and cheaper, in most cases, because you buy directly from the best brands, without commissions and intermediates. The best surf shops have special designed bargain and loan policies for their best clients. Special discounts, buy-two-get-one-free, coupons, voucher and promotional codes, season deals and cheap stock off opportunities. The surf leash from the previous generation, a double fin vintage surfboard or a wetsuit with a small defect can be afforded at great discount prices. Surfers enjoy talking with specialized workforce that knows more than they do. That is comfortable from the buyer's side. At the same time, it's good to know that a surf shop is complete and is open to other water sports. Even if you're just a surfer, it's great to keep in touch with the latest kiteboard models, the lightest windsurf sails and the newest generation of bodyboard stringers. Skateboards, skimboards, booties, surf movies, watches, surf books and magazines, bags, video games and waterproof cameras should be available for all customers. In the end, the perfect surf shop is always open for business.