2164 Harley Brook Lane, Johnstown, Pennsylvania, 15904, United States
Established January 2016
Business leaders were asked the following question: “If you were to give the CEO of a similar sized company your top tips for growing internationally based upon your lessons learned so far, what would these be?”
By far the most mentions refer to making the effort to understand the market being prioritised for cross-border growth – its people, its culture, its politics, and its language. ‘People factors’ dominated the responses given.
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